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Lead Services Marketing Manager

Vacancy Details

Salary: £54,414 to £57,133 per annum
Location: National
Region: United Kingdom
Job Type: Manager
Category: Permanent- Full Time
Closing Date: 12/06/2020
Date Posted: 11/27/2020
Reference: 0000037669


Lead Services Marketing Manager
Office based
£54,414 to £57,133 per annum + benefits

The role
The Lead Services Marketing Manager helps people with sight loss to live the life they choose by developing and implementing the Guide Dogs services marketing strategy. You will be responsible for leading the services marketing team to deliver marketing activity and establish a centre of service marketing excellence. This involves developing and executing marketing plans to raise awareness of the full range of services from Guide Dogs and engage service users, friends, family, and healthcare professionals.

The role uses market intelligence and insight to understand audiences and inform Guide Dogs’ service marketing plans, and works closely with service delivery teams to develop person-centred propositions, which meet the needs of service users.

Who we’re looking for


You must have experience of effective delivery in a senior role in Marketing Management ideally within the charity sector, as well as demonstratable experience of planning and co-ordinating fully integrated marketing campaigns, matching service features to customer needs, to successfully reach new audiences.

It is also vital that you have experience of effective team management and up to date working knowledge of services marketing, as well as the expertise to influence the strategic agenda of an organisation.

For the complete essential requirements for this role, please see the Person Specification within the Job Description.

Hours of Work
This role is 9am to 5pm, 35 hours per week, however, we are always keen to support flexible working as best we can.

How to apply
Applications can be made using the online application form. You will need to evidence the criteria as set out in the attached job description. As part of our safer recruitment policy, we do not accept CVs for job applications.

Guide Dogs is committed to safeguarding and promoting the welfare of all children, young people and adults at risk of harm with whom we work. We expect all our employees and volunteers to fully share this commitment.

Guide Dogs welcomes applications from all sections of the community and actively encourages diversity to maximise achievements, creativity and good practice. We positively welcome, and seek to ensure we achieve diversity in our workforce and that all job applicants and employees receive equal and fair treatment, regardless of age, race, gender, religion, sexual orientation, disability or nationality. We encourage applications from disabled people as they are currently under-represented in the organisation and guarantee an invite to interview for all disabled applicants who meet the essential criteria for the job.

We reserve the right to close adverts early.

If you are successful you will need to provide evidence of your right to work in the UK. We cannot provide sponsorship for this role.


Salary: £54,414 to £57,133 per annum
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